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Apache Grosse – Everything Is Paid For @ApacheGrosse

Apache Grosse’s “Everything Is Paid For” follows a young female drug dealer as she makes her way to the top. In the video, we see the main character is working in a crime ring only to find that she isn’t respected by her boss despite all the work she puts in. She develops a plan to take him down and take over his business, and we see it all unfold with Apache serving as the storyteller. It’s fun and fast-paced, with a sense of mystery and catharsis.

Apache Grosse is an alternative r&b artist hailing from Chicago. He builds songs around the thematic elements of love, identity, and coping with the pressures of living up to your own expectations. While he dabbles in darkness, his message is ultimately grounded in perseverance and self-acceptance.

Apache’s career launched on October 13th 2017 with the release of his first single, “Brooklyn Girl”, co-produced by collaborator Sal Cordova. The track and music Video are a cautionary tale about the fast life of the city and all the pain that comes with the blind pursuit of pleasure. Apache followed up the track with the up-beat, ferocious single POISON, which tells the story of addiction between lovers. Its booming chorus and strong guitar riffs are indicative of the hard-rock and alternative influences on his work, creating a style all his own. Apache closed out 2018 with his centerpiece single “Everything Is Paid For.” The track is a booming, bass heavy Alt-R&B track that will challenge your speakers and make you feel like a million dollars. Apache Grosse is stepping into his sound with his final single of the year. The track is centered around a drug dealer in Los Angeles, securing her life through relentless hustle and ambition, while navigating a lifestyle of false friends and excesses.

Apache is making a name for himself on the live circuit, selling out his first show at Elbo Room in Chicago and opening for major touring acts One More Time and Goody Grace. His powerful voice, charismatic stage presence, and attention to detail have garnered him a positive reputation as a performer.

Optimistic about 2019 Apache is ready to deepen his impact.

Amanda Goldben, more commonly known as Mz. On Point has always had a love for music, growing up in a household filled with music. Over the years she found herself more involved behind the scenes, then in the spotlight. She realized she wanted to help other obtain their dreams not just live her own. After working in a professional office setting and capacity for over 10 years, it was time to find something new. She wanted to find something that would fully utilized her skills and abilities, while still allowing her to be not only the main provider but also caregiver for her daughter. Almost accidentally discovering her love for music and her business skills could be used together Mz. On Point knew this was she was meant to do and began her research and networking to build not only her business and brand, but also those of the artists and clients she would be helping along the way. In November 2012 she realized that online promotions, public relations, and brand exposure where her “nitch”, all those years of office experience and computer work were showing their true worth and potential became endless. In a few short year she has had the privilege of working with some very influential people within the industry. In January of 2013 she began with DJ Shalamar and became a part of Team Fuego and now handles most of Southern Fuego’s social media & promotions. Attending sometimes dozens of events a month Mz. On Point quickly made a name for her brand throughout Central Florida. Being sure to attend key networking events, and conferences to not only network but more importantly to expand her knowledge of the industry and perfect the services she offers. January 2014 Mz On Point had the privilege of becoming apart of the infamous and world renowned DJ coalition, Team Bigga Rankin & the Cool Running DJs. May 2015 Mz On Point was honored to learn that she had been chosen to receive the Hard Hitta Award at the the 7th Annual SCM Awards which took place in Memphis, Tennessee. While she wasn't able to make the trip to accept the award one of her mentors Bigga Rankin accepted it on her behalf.