Music

Lisa-Rae – Therapy @bougierae_

Lisa-Rae’s 7-track EP “Therapy” tells a story of overcoming the visceral lows and highs of relationships. The EP opens with an introduction that refers to her relationship with music as therapeutic and it’s what she considers her ode to music. The combination of emotive beats and melodies exposes her vulnerability in tracks such as Pretty Eyes Lie and Down Fall. Conversely, tracks like Get Right Get Left and I Got Me delivers a message of fortitude through her sassy lyrics.

Born and raised in the Bay Area of California, Lisa-Rae developed a passion for music at a very young age. At the age of 8 she began learning how to play the violin and took singing lessons, which she continued with throughout grade school. Growing up in the 90’s her interest focused primarily in Hip-Hop/R&B. She was influenced by artists such as Aaliyah, Destiny’s Child, Lauryn Hill, TLC, Tupac, Outkast, and more.

“I remember bugging my mom to take me to every concert that came to town. It was something about watching each artist live and being able to vibe out with a crowd that kept my aspiration to become an artist alive but I never made the move, nor did I tell anyone about this hidden dream of mine.”

Lisa-Rae attended college at San Francisco State University where she earned a Bachelor’s degree in Economics and began a career in debt and structured finance. “I always felt I’ve missed my chance at a career in music.” She would make the occasional comment about recording a song in a joking manner to friends and family but no one realized the seriousness through her jokes. It wasn’t until November of 2018 that she changed her prerogative on her “missed chance” and decided to compose and record her first song.

In only 10 months Lisa-Rae released her debut EP, Therapy, available now on all streaming platforms. Her dedication has led to over ten performances at local venues in Oakland and San Francisco, two music video releases with over 3,000 views on YouTube, and she continues to grow a local fan base. Despite the delay in pursuing music, her work ethic and passion is shown through the milestones achieved in such a short amount of time and only contributes to the fact that it’s never too late to go after any aspirations in life.

Amanda Goldben, more commonly known as Mz. On Point has always had a love for music, growing up in a household filled with music. Over the years she found herself more involved behind the scenes, then in the spotlight. She realized she wanted to help other obtain their dreams not just live her own. After working in a professional office setting and capacity for over 10 years, it was time to find something new. She wanted to find something that would fully utilized her skills and abilities, while still allowing her to be not only the main provider but also caregiver for her daughter. Almost accidentally discovering her love for music and her business skills could be used together Mz. On Point knew this was she was meant to do and began her research and networking to build not only her business and brand, but also those of the artists and clients she would be helping along the way. In November 2012 she realized that online promotions, public relations, and brand exposure where her “nitch”, all those years of office experience and computer work were showing their true worth and potential became endless. In a few short year she has had the privilege of working with some very influential people within the industry. In January of 2013 she began with DJ Shalamar and became a part of Team Fuego and now handles most of Southern Fuego’s social media & promotions. Attending sometimes dozens of events a month Mz. On Point quickly made a name for her brand throughout Central Florida. Being sure to attend key networking events, and conferences to not only network but more importantly to expand her knowledge of the industry and perfect the services she offers. January 2014 Mz On Point had the privilege of becoming apart of the infamous and world renowned DJ coalition, Team Bigga Rankin & the Cool Running DJs. May 2015 Mz On Point was honored to learn that she had been chosen to receive the Hard Hitta Award at the the 7th Annual SCM Awards which took place in Memphis, Tennessee. While she wasn't able to make the trip to accept the award one of her mentors Bigga Rankin accepted it on her behalf.