Artist Spotlight

Introducing Shadow ‘2 Real’

Sionte’ Campbell (born September 18, 1992), is a recording artist from Jacksonville, Florida. He was adopted & raised by his grandparents on his father’s side where he came to love & enjoy music. His grandmother (mom) is a minister at a local church where grew up & attended as well as sang in the choir. Outside of listening to gospel, his grandfather (pops) would listen to R&B which greatly captured his attention. He also found a comfort in Jazz while riding with his grandfather on his biological mother’s side. Hip-hop & rap music would come more as he visited cousins, hung out with uncles, watched TV/movies, & visiting his biological mother & two younger brothers who lived in Hinesville, Georgia.

Shadow gained his name originally from hanging with his uncles, biological father, & their friends as a kid, but wouldn’t stick until he was much older. The name resurfaced as it was used as a joke because he was dark-skinned, saying he was like a “shadow” in the picture. As time went on he resented the name, later gaining nicknames like “Too Kool,” “Kool Kat Campbell,” & later combining them to make a Facebook name “Too Real;” it wouldn’t be until 2020 where he decided to add 2 Real to his name after music distributions would add other artist’s music to his & vice versa.

During high school, Shadow was around different groups of people. His biggest influence was Joseph Kate who was killed September 19, 2011. “Ain’t No Love Like My Mama,” recorded in 2011 was his first song, single, & first time behind a mic. After recording three songs from his friend’s closet, working, going to school, & running into some trouble here & there in the streets he decided to join the U.S. Air Force. Not long after joining he linked up with fellow service member & lifetime friend “Jermaine “JayDub” Wadley. The two would go on to create music later releasing “Rummage from the Vault” in 2014, Shadow’s first & JayDub’s 7th mixtape. They would soon go their separate ways & leave music alone. In 2019 while in Africa, Shadow would get back into music after playing around with an app called “BandLab” & creating a song called “Island Wind.” The uproar from a single song pushed him to continue music & dropping his 2nd mixtape “Glitch” as a way of saying he’s back & better than ever. In 2020 he released an R&B album “Canvas” which featured Camo & JayDub, while catching a lot of steam & encouragement in the process. His latest project “No Pressure” with JayDub will be released March 3, 2021.

Facebook: https://www.facebook.com/shadowtooreal.campbell

Facebook Artist Page: @shadow2real

IG: @shadow_2real

TikTok: @shadow2real

Snapchat: Tae.tagged24

SoundCloud: https://soundcloud.app.goo.gl/W9RQWeQJeAzfJ3UV6

YouTube: https://youtube.com/c/SionteCampbellxShadow2Real

Apple Music: https://music.apple.com/us/playlist/all-shadow/pl.u-4JomaB9uX37mD4

Spotify: https://open.spotify.com/artist/0tN19d7c2bYW1sg61kCx3q?si=5L-qv4e_RpScNrvwzjV09g

Amanda Goldben, more commonly known as Mz. On Point has always had a love for music, growing up in a household filled with music. Over the years she found herself more involved behind the scenes, then in the spotlight. She realized she wanted to help other obtain their dreams not just live her own. After working in a professional office setting and capacity for over 10 years, it was time to find something new. She wanted to find something that would fully utilized her skills and abilities, while still allowing her to be not only the main provider but also caregiver for her daughter. Almost accidentally discovering her love for music and her business skills could be used together Mz. On Point knew this was she was meant to do and began her research and networking to build not only her business and brand, but also those of the artists and clients she would be helping along the way. In November 2012 she realized that online promotions, public relations, and brand exposure where her “nitch”, all those years of office experience and computer work were showing their true worth and potential became endless. In a few short year she has had the privilege of working with some very influential people within the industry. In January of 2013 she began with DJ Shalamar and became a part of Team Fuego and now handles most of Southern Fuego’s social media & promotions. Attending sometimes dozens of events a month Mz. On Point quickly made a name for her brand throughout Central Florida. Being sure to attend key networking events, and conferences to not only network but more importantly to expand her knowledge of the industry and perfect the services she offers. January 2014 Mz On Point had the privilege of becoming apart of the infamous and world renowned DJ coalition, Team Bigga Rankin & the Cool Running DJs. May 2015 Mz On Point was honored to learn that she had been chosen to receive the Hard Hitta Award at the the 7th Annual SCM Awards which took place in Memphis, Tennessee. While she wasn't able to make the trip to accept the award one of her mentors Bigga Rankin accepted it on her behalf.