Music

Natalie – SHAMEFUL @ShamefulNatalie

Natalie’s debut EP “SHAMEFUL” features dark melodies, vocal soundscapes, extreme digital vocal manipulation, nostalgic references and a wide range of genre influences. The first track, “Signs”, has a good example of that vocal manipulation; it sounds as if there are two different people dueting when it’s actually just the same person. The project dropped June 1st via all streaming platforms and has co-production from FRIDVYFLX on the track “Signs” and a feature from MAXXX on the track “Cancer”.

Natalie was born in the suburbs of Chicago and spent her teen years in and around Houston and the Greater Houston Area. While living here she learned about the Screwed Up Click, Big Moe, Lil Keke and more. She would tune in every Sunday to 97.9’s The Box for Screwed Up Sundays and would listen to their radio programming for hours. At the age of 16, these artists inspired her to create her own chop and screw mixtapes, and that eventually snowballed into her teaching herself audio production and crafting her own music.

Natalie lived in the city of Chicago for the past few years and developed a sound inspired by both of these cities; the dark, slowed, and chopped vibe from Houston mixed with heavy Chicago drums and/or house patterns. She has very recently moved to NYC to get more inspiration for her sound. Her debut EP Shameful highlights influences from all of these cities.

Amanda Goldben, more commonly known as Mz. On Point has always had a love for music, growing up in a household filled with music. Over the years she found herself more involved behind the scenes, then in the spotlight. She realized she wanted to help other obtain their dreams not just live her own. After working in a professional office setting and capacity for over 10 years, it was time to find something new. She wanted to find something that would fully utilized her skills and abilities, while still allowing her to be not only the main provider but also caregiver for her daughter. Almost accidentally discovering her love for music and her business skills could be used together Mz. On Point knew this was she was meant to do and began her research and networking to build not only her business and brand, but also those of the artists and clients she would be helping along the way. In November 2012 she realized that online promotions, public relations, and brand exposure where her “nitch”, all those years of office experience and computer work were showing their true worth and potential became endless. In a few short year she has had the privilege of working with some very influential people within the industry. In January of 2013 she began with DJ Shalamar and became a part of Team Fuego and now handles most of Southern Fuego’s social media & promotions. Attending sometimes dozens of events a month Mz. On Point quickly made a name for her brand throughout Central Florida. Being sure to attend key networking events, and conferences to not only network but more importantly to expand her knowledge of the industry and perfect the services she offers. January 2014 Mz On Point had the privilege of becoming apart of the infamous and world renowned DJ coalition, Team Bigga Rankin & the Cool Running DJs. May 2015 Mz On Point was honored to learn that she had been chosen to receive the Hard Hitta Award at the the 7th Annual SCM Awards which took place in Memphis, Tennessee. While she wasn't able to make the trip to accept the award one of her mentors Bigga Rankin accepted it on her behalf.